CHKWIN
Instant Win. Instant Excitement. Instant Awareness.
The CHKWIN instant win competition service provides operators the ability to offer instant winning of random prizes through the use of a secure CHKVIEW PIN code, words or numbers. This provides excitement among viewers who engage in word of mouth advertising for the competition which leads to instant awareness of the competition and network.
Features:
- Instant Win generates great "buzz" among viewers
- Rewards can be given in proportion to value of entries received
- Monitor and analyse the competition in real-time by product, time period and often geographic region to gain valuable insight into viewer behaviour, market trends, etc
Design Competition Parameters to Eliminate Budgetary Risk
If required, competition revenue can be derived through the use of a Premium-rated SMS service for the submission of entries. The prizes can then be awarded in proportion to the number or value of entries received, which eliminates financial risk for the operator. A range of different prizes of higher and lower values can also be offered and each prize level awarded to specified proportions of the winners.
The range of prizes offered, the frequency of winning entries and the proportional split of each type of prize can also be altered dynamically at any time whilst a competition is running. Thus, it is possible to begin with high pay-out rates, at a subsidised or only break-even level, to generate word of mouth excitement and to later gradually reduce the pay-out rates to recover more costs or to derive a profit.
Real-time Business Information
CHKVIEW also provides operators with access to the CHKDASH dashboard which allows them to monitor and analyse competitions in real-time, by product type, time period and often by geographic region.
